FCA financial promotions.

Free skill · MIT · 25 rules · Verdict per rule, with rewrites · v1.0.0

Full FCA UK financial-promotions self-audit for cryptoasset marketing.

Install.

No account, no key, no runtime.

npx skills add jukkablomberg/northpoint --skill fca-financial-promotions-pro

Read the full file on GitHub

When to use it.

Invoke when your marketing reaches UK consumers — landing page, ad, email, banner, X post, KOL contract, video script, app store listing, press release.

The 25 rules.

Authorisation perimeter (rules 1–4)
  • 1Section 21 perimeter satisfied
  • 2Section 21 approval marker
  • 3Cross-border reach into UK
  • 4Approver competence (when relying on Section 21 approval)
Mandatory risk warnings (rules 5–9)
  • 5Prescribed risk warning verbatim
  • 6Risk-warning prominence
  • 7Personalised risk warning for first-time investors
  • 824-hour cooling-off period
  • 9Risk-summary box
Cooling-off & appropriateness (rules 10–12)
  • 10Appropriateness assessment for restricted investors
  • 11Categorisation flow (restricted / HNW / sophisticated / certified)
  • 12Re-categorisation and refresh
Restrictions on incentives (rules 13–15)
  • 13Ban on incentives to invest in cryptoassets
  • 14Ban on time-limited pressure / FOMO tactics
  • 15Affiliate compensation transparency
Past performance & projections (rules 16–18)
  • 16Past performance: 5-year requirement
  • 17Forward-looking projections / guarantees
  • 18Reference to specific historical events
Identifiability & format (rules 19–21)
  • 19Identifiability as a financial promotion
  • 20Influencer / KOL paid-content marker
  • 21Mobile-format risk-warning persistence
Audience targeting (rules 22–23)
  • 22Direct-offer financial promotion restrictions
  • 23Cold contact / unsolicited communication restrictions
Asset-specific (rules 24–25)
  • 24Restricted Mass-Market Investment (RMMI) rules
  • 25Cryptoasset-specific terminology rules

What you get back.

Returns verdict + per-rule analysis + rewrite suggestions.

Run it without installing.

Paste an asset, get a verdict.

Run the free check →

Related packs.

Rules are free. Judgment is the job.

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