Launch Audit

// 01 · THE MOMENT

When you ship something that can't be wrong.

A Launch Audit is event-driven. You bring something specific that is about to go live. We audit it before regulators do.

// MOMENT 01

Token launch / TGE / airdrop

Landing page, whitepaper excerpt, X campaign, KOL contracts — reviewed against MiCA Title II and the FCA Section 21 perimeter.

// MOMENT 02

New market entry

Localised marketing reaching EU, UK, Singapore, or UAE consumers for the first time. We catch the geo-fencing gaps and the prescribed-language failures.

// MOMENT 03

Major campaign going live

Paid media set, sponsored content, KOL push, app store featured launch. Five assets reviewed together for consistency.

// MOMENT 04

Regulator letter just landed

You need a defence-grade audit trail across everything live, fast. Full Market Entry Audit, 10 days, signed report — usable as evidence.

// 02 · THE TIERS

Three tiers. One purchase.

// TIER 01 · €1,500

Single Asset Audit

One asset. All applicable jurisdictions. 3 days.

One asset — landing page, email, ad creative, X post, KOL contract, press release, or whitepaper excerpt.
All applicable jurisdictions — MiCA, FCA, GDPR, SEC, MAS, VARA. We decide based on the asset's reach.
Full Pro audit — 30–40 rules per pack. Not the 5-rule public version.
Written report + 30-min debrief, delivered in 3 business days.

// TIER 02 · €4,950 · HEADLINE

Up to 5 assets. Full perimeter. 5 days. Signed report.

Up to 5 assets in one launch window.
Full Pro audit across all applicable jurisdictions + the ad creative scan.
1-hour debrief with Jukka — ranked fix list, prioritised by enforcement risk.
Signed PDF report — regulator-defence evidence, on letterhead.
5 business days from kick-off to delivery. Express (50% turnaround) at +50%.

// TIER 03 · €14,500

Full Market Entry Audit

Unlimited assets in a 2-week window. Whitepaper. KOL contracts.

Unlimited assets within a 2-week audit window.
Whitepaper consistency review — MiCA Article 6 / 8 cross-check.
Up to 3 KOL contract reviews.
2 × 1-hour debriefs — kick-off and delivery. Co-signed report.
10 business days from kick-off.

// 03 · THE CREDIT-BACK

Convert within 60 days. Audit fee credits 100%.

If you convert to AI Crypto CMO subscription within 60 days of audit delivery, the audit fee credits in full against your first months of subscription.

If you bought…	…you get this much subscription effectively free
Single Asset Audit · €1,500	~3 weeks of AI Crypto CMO
Launch Audit · €4,950	~2 months of AI Crypto CMO
Full Market Entry Audit · €14,500	~5.8 months of AI Crypto CMO

No catch. The audit is the proof of value. The subscription is the ongoing layer.

// 04 · THE MATH

€4,950 against a €15–25k law-firm engagement.

Option	Price	Turnaround
Crypto-specialist law firm pre-launch review	€15,000–25,000	3–5 weeks
Big-4 compliance audit (marketing scope)	€25,000+	4–8 weeks
In-house counsel review (if you have one)	Opportunity cost	Indefinite
NorthPoint Launch Audit	€4,950	5 business days

Law firms tell you what's wrong. We tell you the exact replacement text. You ship the fix the same day you get the report.

// 05 · WHO THIS IS FOR

Right fit, wrong fit.

// RIGHT FIT

Buy a Launch Audit if…

You're shipping a specific thing — TGE, market entry, campaign, KOL push — in the next 30 days.
You need a signed paper trail before you ship.
One PO clears faster than a recurring subscription line item.
You want to see the operator quality before committing to subscription.

// WRONG FIT

Don't buy a Launch Audit if…

You need always-on coverage — see AI Crypto CMO.
You need someone to run marketing — see Fractional Crypto CMO.
You need binding legal opinion or to file with a regulator — retain qualified counsel. We're heuristic, not legal.
You're pre-product. Come back when you have something to launch.

// 06 · FAQ

Buyer questions.

Is this legal advice?

No. The audit is a heuristic compliance review — operator-grade, not lawyer-grade. It maps your marketing surface against published regulator guidance and named rules. For binding legal opinion, retain qualified counsel. The audit is structured to make counsel's work faster, not replace it.

What format is the report?

Signed PDF on NorthPoint letterhead. Per-rule analysis with the specific triggering text from your asset quoted, the rule citation, and a concrete rewrite suggestion. Plus an operator's read — 1–3 sentences of Jukka's judgment beyond the rule engine.

What jurisdictions do you cover?

MiCA (EU), GDPR + ePrivacy (EU data), FCA (UK), SEC retail (US), MAS (Singapore), VARA (Dubai). Plus the ad creative scan for platform policy + app store rules. We decide which jurisdictions apply based on the asset's reach.

Can the audit fee really credit against subscription?

Yes. Convert to AI Crypto CMO subscription (€2,500/mo) within 60 days of audit delivery and the audit fee credits 100% against your first months. No fine print, no clawback.

How fast can you actually deliver?

Single Asset Audit: 3 business days standard. Launch Audit: 5 business days standard. Full Market Entry Audit: 10 business days. Express turnaround (50% faster) available on Tiers 1 and 2 at +50% price — capacity-dependent.

What if the audit comes back clean?

Then you ship with a signed report stating that. Regulator-defence evidence is just as valuable when it reads PASS as when it reads FAIL.

Who runs the audit?

The AI rule engines apply 30–40 rules per jurisdiction with quoted-text accuracy. Jukka stamps every report — reviews, adjusts severity calls, writes the operator's read. Ex-CMO of two international crypto exchanges. 15+ years operating marketing in this space.

What about my whitepaper?

Whitepaper consistency review (MiCA Article 6 / 8 cross-check) is included in Tier 3. Tiers 1 and 2 cover marketing assets; whitepaper review available as add-on at €2,500.

Ship audit-ready.