AI Crypto CMO — NorthPoint

// 01 · THE WALLET

Three pillars. One subscription.

// PILLAR 01

Oversight & access to Jukka

Exchange-grade judgment, on call.

Direct line to Jukka — WhatsApp/Telegram, async, <24h response in EU business hours.
Monthly 30-min strategic call — agenda set 24h ahead, recorded summary in the portal.
Emergency holding statement — when something breaks, first draft within 4h. One incident per quarter included; further incidents quoted per event.
Quarterly written strategic review — signed by Jukka, posted to the portal.

// PILLAR 02

The Signal

Intelligence the rest of the market doesn't have.

Live competitor feed — moves from 3 named competitors, refreshed daily: social cadence, ad creative, hiring signals, narrative shifts.
Live regulatory feed — MiCA, FCA, SEC, MAS, VARA developments that affect crypto marketing, surfaced when material.
Live narrative tracker — scored for momentum, refreshed weekly.
Always-on portal page — northpoint.fi/portal/signal. No email. No PDFs. Bookmark it.

// PILLAR 03

Unlimited compliance checks

Six jurisdictions, plus ad creatives. Every asset, before it ships.

MiCA, GDPR, FCA, SEC, MAS, VARA — full Pro audits (30–40 rules per pack). Unlimited.
Ad Creative Scan — image or URL. Catches dark patterns, fake UI, platform-policy violations.
Two ways to run a check — web portal at /portal/checks, or directly from Claude / Claude Code / Cursor via our hosted MCP server.
Per-company audit history — every check saved, exportable.

// 02 · THE MATH

€2,500/mo against a €10–30k assembled stack.

Component	À la carte
Crypto-specialist law firm (MiCA + GDPR retainer)	€5,000–15,000/mo
Multi-jurisdiction compliance tooling	€2,000–6,000/mo
Competitive / market intelligence	€1,000–5,000/mo
Fractional senior CMO advisory	€2,400–4,800/mo
Total assembled perimeter	€10,400–30,800/mo
NorthPoint AI Crypto CMO	€2,500/mo

AI does the volume. The operator stamps the judgment. One bundle, one invoice.

// 03 · WHO THIS IS FOR

Right fit, wrong fit.

// RIGHT FIT

Subscribe if…

Crypto company, Seed to Series B, EU / UK / SG / UAE customer exposure.
No senior marketer in seat — or one who wants always-on coverage across six jurisdictions.
You'd rather pay €2,500/mo than a €500k fine.

// WRONG FIT

Don't subscribe if…

You need someone to run marketing — see Fractional Crypto CMO.
You need a 90-day install — see CMO Operating System.
You're pre-product. Come back when you have campaigns to protect.

// 04 · FAQ

Buyer questions.

What does "unlimited compliance checks" actually mean?

Unlimited use of the six Pro audits + ad creative scan. Run them via the web portal or via the MCP server from any AI tool that speaks MCP (Claude Desktop, Claude Code, Cursor). Each subscriber gets up to 200 checks/day soft cap.

How is this different from just hiring a senior marketer?

Faster than hiring (instant), lower risk (cancel any time), and Jukka has 15+ years and was CMO at two international crypto exchanges. You get the judgment without the recruiting cycle, contract negotiation, or onboarding.

What's the MCP server thing?

A way to call NorthPoint's Pro audit packs from inside Claude or Cursor. Paste an asset, type /run_mica_pro_check, get a full audit in your tool. No copy-pasting between websites.

Can I try this on a one-time basis first?

Yes — buy a Launch Audit for a specific shipment (€1,500 / €4,950 / €14,500). If you convert to subscription within 60 days, the audit fee credits 100% against your first months. The audit is the proof of value; the subscription is the ongoing layer.

What if I cancel?

Cancel any time from the Stripe Customer Portal. No minimum commitment. Audit history exportable for 30 days post-cancellation.

What's the cap on subscribers?

v1 caps at 6. After that, waitlist opens and price rises to €3,500/mo for new entrants. Existing subscribers grandfather at €2,500.

Crypto marketing insurance.